Propel Redesign

Propel, a beverage product of Gatorade, partnered with Vault49, a New York-based brand experience and packaging design agency, to disrupt the electrolyte drink market. As part of the project, Vault49 conducted several photoshoots, capturing Propel products in dynamic, real-world settings. I was brought on to retouch a large series of images that were featured across Propel’s marketing, social media, and website, ensuring the visuals were polished and aligned with the brand’s dynamic identity.